3 Trends Driving the B2B Marketplace in 2022 – Part 3 of 3
If you’ve been following our blog series, you’ve learned how B2B companies are taking proactive measures to remain competitive and relevant. These trends have become…
What is Headless Commerce?
If you’re a wholesale distributor, manufacturer, or specialty hardgoods retailer, you must be flexible and agile if you want to keep up with buyer expectations.…
Is Rash of Retail Store Closings a Warning Sign for Distributors?
You don’t have to be a consumer retailer to know what’s going on in the industry. Alarming reports have flooded the news concerning the growing…
Omnichannel vs. Multichannel: What’s the Difference?
The terms “omnichannel” and “multichannel” occur quite often in today’s distribution – and marketing-related discussions. At first glance, these two terms can be confused and…
Benefits of Omnichannel B2B Commerce and Distribution
Before we start discussing the benefits of omnichannel commerce in B2B, let’s make sure everyone reading this knows what omnichannel distribution is. That’s step one…
B2B Online Event Spurs Big Crowds, Great Discussions, and Prevalent Topics
Unilog CEO, Suchit Bachalli, chairing Day 2 of B2B Online B2B Online held another successful conference this year – their fifth digital event to support…
Can a Small Distributor Justify an Online Store?
Small distributors are feeling the heat as customers are requesting a more convenient way to shop, competitors are adding new product offerings, and mega stores like Amazon Business are becoming an increasing threat. With their feet to the fire, more business owners are considering eCommerce as a way to gain leverage and remain competitive in the marketplace.
7 Steps to Building Better Customer Relationships Online
The Internet continues to become a more integral part of our daily life. It helps us find products and services, voice our opinions and provide…
Increase Your ROI with a PIM
Most B2B organizations have multiple systems or repositories with which they store product information. In fact, Ventana Research recently found that 56% of wholesale businesses have more than five systems that house their data. When product updates or changes are made in one of these systems, rarely are they communicated to one another.
Create an Omnichannel Business
It’s an easy concept: in order to retain customers, businesses must give them the opportunity to buy how they want, when they want. That could mean making an online purchase from a mobile device, speaking to a representative to discuss product options, or even faxing in a product order.