Increase eCommerce Site Exposure and Relevance with an SEO-Structured Taxonomy
Walk into any grocery, home improvement, or hardware store and you’ll find clearly marked signs telling you what types of items you can find down…
Affiliated Distributors (AD)
Know how AD and Unilog succeeded in their efforts to overcome the obstacles in the digital space and develop rich content for 200,000 SKUs from AD’s Industrial Supply Division into the master catalog.
10 Ways to Create a Stellar Taxonomy
Is your website seeing good visitor traffic, but not sales? The issue may not be the price point or availability but, rather, your taxonomy. Taxonomy…
Hill & Markes, Inc.
With a mission to provide each customer with an extraordinary customer service experience, Hill & Markes made the decision to partner with Unilog, and soon began their journey to create a better online experience for their customers, which included better content and customized functionality.
eCommerce Taxonomy 101: Categorizing Your Products
Internally, your organization may have a good system for categorizing the products you sell. But while the product groupings and names may make sense to…
How to Compete Online
Distributors know that competition is fierce in the B2B marketplace. With big-budget companies sinking millions into their eCommerce efforts, and big-name contenders like Amazon Business joining the fray, it can be discouraging for smaller businesses. But all is not lost. In fact, more and more distributors are realizing eCommerce…
Build a Clear Path to Your Products Online with Good Taxonomy
It may sound like a highly scientific term, but taxonomy is actually a pretty simple concept when it comes to eCommerce: it involves creating a…